Firms running AI across most or all of their engagements, what the report calls Active Deployers, are consistently outperforming firms using AI in limited, ad hoc ways. The gap shows up in profitability, capacity, client retention, and the pace at which teams are building the skills the profession now demands.
- Why active deployers see a 22-point profitability edge over casual AI users, and where that margin actually comes from
- How going deeper on AI reshapes team structure, hiring, and career paths, not just individual tasks
- What separates firms compounding their gains year over year from firms whose AI vision has outpaced their execution
Download the full report to see all the dimensions where the gap between active deployers and casual users is widening, and where your firm stands today.
